Digital Marketing Manager Responsibilities. Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising. Maintaining our social media presence across all digital channels. Measuring and reporting on the performance of all digital marketing campaigns.
Qualification:
BSc/MSc in Computer Science, MCA, Engineering or a similar relevant field.
Technical Skills:
– Programming Skills: HTML
– AD – Operations
– Social Media Marketing / Optimization
SEO Skills:
ON-Page Optimization:
– Keyword Research, Analysis, Ranking
– Google Analytics.
– Google Keyword Planner.
– Google & Bing Webmaster Tools.
– Reporting Websites Errors.
OFF-Page Optimization:
– Directory Submission.
– Blog Commenting & Posting.
– Classified Posting.
– Social Bookmarking.
– Article Submission.
– Press Release Submission.
– Social Networking.
– Link Building.